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ChannelE2E influencers are guest bloggers and experts on CSPs, MSPs, VARs, ISVs, IT distributors & technology partners in the IT channel.

MSP Sales Guide: 5 Steps to Finding (and Selling to) Involuntary IT Managers

Savvy MSPs target employees who get stuck with extra IT duties – since 66% of these folks are open to paying for outside technology help. NinjaRMM explains how.

Managing the Risks of Shadow IT

MSPs can’t securely manage what they don’t know exists. Which of your clients rely on unauthorized apps, devices or other Shadow IT technologies? IT Glue explains how to gain visibility and control.

MSP 101: Four Effective Steps to Building a Managed Services Business

Here are four steps an MSP must take to build an effective business under the managed services model, according to VIPRE Security.

National Stress Awareness Day: How to Reduce Stress in Your MSP

Today marks National Stress Awareness Day, and it feels like there’s no better time than now to dive into how you can reduce stress in your own workplace. IT Glue’s Ashley Ogilvie explains how.

Why Savvy MSP Salespeople Target “Involuntary IT Managers”

If you want to sell managed services, your ideal customer contact is an employee who got stuck with extra IT management duties. NinjaRMM explains why.

cloud email

Guide to Email Marketing Metrics

Running an email marketing campaign requires a managed service provider (MSP) to track specific email marketing metrics. CloudBerry Lab explains how.

Software Patching Horror Stories and How to Avoid Them

Though reputable vendors typically offer free, automated patching for outdated software, the process can sometimes break down or cause software to malfunction. NinjaRMM explains.

Email Marketing: Basic Tips for IT Shops

Five proven email marketing tactics to help managed service providers (MSPs) get the most from their customer bases, according to CloudBerry Lab.

MSPs: Seize the Speed of IoT Change

If you have some doubts about managed services for the Internet of Things (IoT), consider this: There were a lot of doubts about cloud adoption, too. Those doubts are now deployments.

3 Pricing Tips for MSPs

Developing a profitable MSP pricing model doesn’t have to be an exercise in trial and error. Follow these various pricing considerations to drive managed services provider profits.