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    Stop Selling Tools: How to Market Cybersecurity Customers Will Buy

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    Stop Selling Tools: How to Market Cybersecurity Customers Will Buy

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Businessman use artificial intelligence AI technology for enhanced work efficiency data analysis and efficient tools, Unlocking work potential with AI solutions chatbot help solve work problems. (Adobe Stock)
Channel partners
TD SYNNEX helps MSPs turn SMB AI usage into billable services

ChannelE2E TeamNovember 13, 2026

Adobe Stock "Get Quote" key on keyboard By HowLettery Studio asset_id=13325060
Channel partners
Ingram Micro introduces faster SMB quoting through Xvantage

ChannelE2E TeamNovember 11, 2026

Woman clerk sitting holding note paper sticker with welcome to the team phrase. Business concept. Concept. By flowertiare Adobe Stock asset_id=261950890
Security Program Controls/Technologies
The secret to scaling an MSSP isn’t hiring more analysts

Jonathan BrowningNovember 6, 2026

Channel technologies
TD SYNNEX sees new recurring MSP revenue in AI cost management

ChannelE2E TeamOctober 29, 2026

Businessman handshake for teamwork of business merger and acquisition,successful negotiate,hand shake,two businessman shake hand with partner to celebration partnership and business deal ... See More By Yingyaipumi Adobe Stock
Channel partners
MSP owners risk losing business value by ignoring these basics

ChannelE2E TeamOctober 28, 2026

Agentic AI MSP consulting (generated with ChatGPT)
Channel partners
AI agents are turning MSPs into business transformation partners

ChannelE2E TeamOctober 28, 2026

businessman handshake for teamwork of business merger and acquisition By Mongkolchon AdobeStock MSSP services
Threat Management
Where MSSPs will succeed in the years ahead: 5 services to watch

Jonathan BrowningOctober 23, 2026

Today’s columnist, Yoni Shohet of Valence Security, writes that SaaS apps such as Salesforce are inherently secure. Security issues come when third-party apps and APIs are not secure. (Photo by Stephen Lam/Getty Images)
Data Security
Salesforce CEO: Predictions that AI will kill SaaS are wrong

ChannelE2E TeamSeptember 25, 2026

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