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AWS re:Invent 2022 Live Blog: MSP and Partner News Day 4

LAS VEGAS, NEVADA – NOVEMBER 30: Attendees walk through an expo hall during AWS re:Invent 2021, a conference hosted by Amazon Web Services, at The Venetian Las Vegas on November 30, 2021 in Las Vegas, Nevada. (Photo by Noah Berger/Getty Images for Amazon Web Services)

When AWS re:Invent 2022 kicked off November 28, thousands of partners convened  for Amazon's massive public cloud conference. But what exactly can MSPs, ISVs (independent software vendors), IT consulting firms and cybersecurity companies expect at AWS re:Invent 2022?

Glad you asked. Check this blog for news updates multiple times daily -- now through the conference conclusion on December 2, 2022.

AWS re:Invent 2022 Cloud Conference News

Send Us News Tips: f you have news from the conference to share then please email me the details ([email protected]). We'll give the info a look and potentially include it in our ongoing blog updates. Here are the updates so far...

30. AWS and CrowdStrike: Details about various CrowdStrike for AWS enhancements surfaced here.

29. AWS and SentinelOne: The SentinelOne Singularity Cloud works with Amazon Security Lake from AWS to support hunting, threat investigations, and forensics on cloud logs within the SentinelOne Singularity XDR Platform, the companies said.

28. AWS and Accenture: Accenture launched Velocity, a jointly funded and co-developed platform with AWS that 'optimizes business outcomes up to 50% faster by removing the complexity associated with building and operating enterprise-scale applications and estates in the cloud," the two companies said.

27. Partnership - IT Consulting: Slalom and AWS announced a multiyear extension to the companies’ global Strategic Collaboration Agreement (SCA). The two companies will work together to develop vertical solutions and accelerators on AWS for customers in the energy, financial services, healthcare, life sciences, public sector, and media and entertainment industries, the firms said.

26. Certified MSSP: PTP has achieved AWS Level 1 Managed Security Service Provider (MSSP) Competency status.

25. What Is Amazon Security Lake?: Here are answers from the AWS re:Invent 2022 conference.

24. AWS Strategy: VP Dilip Kumar shared his AWS services growth strategy here.

23. Partnership - Cloud Security and MSSPs: Devo Technology and AWS have entered a multi-year strategic collaboration to "rapidly innovate within the emerging field of applied AI/ML and security log analytics and to deliver solutions aligned with AWS security services." The global collaboration emphasizes such areas as the Asia Pacific region, public sector and MSSP relationships.

22. Integration: Dynatrace now natively supports AWS Compute Optimizer to help customers improve resource utilization.

21. Automated Diagnostics: PagerDuty Process Automation is now available in AWS Marketplace. The software allows AWS customers to "automate mission-critical work by identifying and resolving issues more quickly, and without resource-intensive, specialist intervention," PagerDuty said.

20. Digital Sovereignty: AWS is introducing the AWS Digital Sovereignty Pledge a commitment to "offering all AWS customers the most advanced set of sovereignty controls and features available in the cloud."

19. Network Performance Monitoring: AWS Network Manager allows customers to monitor the real-time and historical performance of the AWS Global Network, the company said.

18. Internet Cloud Monitoring: Amazon CloudWatch Internet Monitor is a new Internet monitoring service that allows customers to "quickly diagnose internet performance issues and provide metrics and alarms on Internet performance of AWS applications," AWS said.

17. Managed Application Migrations: The AWS Application Migration Service (AWS MGN) now supports several new migration and modernization features, including application and wave management, custom modernization actions, and launch template configuration, the company said.

16. Microsoft Office as a Service: AWS now offers "fully compliant, Amazon-provided licenses for Microsoft Office LTSC Professional Plus 2021 Amazon Machine Images (AMIs) on Amazon EC2," the company said.

15. Encryption Service: AWS announced the availability of Wickr, a secure, end-to-end encrypted communication service for enterprises.

14. Network Automation: NS1's NetBox Cloud is now available in the AWS Marketplace. The solution can simplify a customer's "path to network automation by building a comprehensive network source of truth (NSoT) without the challenges of management overhead," NS1 said.

13. Quantum Computing: Tata Consultancy Services (TCS)  has launched the TCS Quantum Computing Lab on AWS to "help enterprises explore, develop, and test business solutions and accelerate the adoption of quantum computing," TCS said.

12. Cloud Data Management: Informatica launched a new suite of cloud data management services for AWS. The services are designed for departmental users, developers, data scientists and data engineers across all skill levels. Among the developments to note:

  • Informatica Data Loader is now embedded directly in the Amazon Redshift console, "allowing customers to go from data ingestion to insights in minutes," the company said.
  • Informatica Data Marketplace now supports AWS Data Exchange to offer a unified self-service data marketplace.
  • Informatica INFACore supports Amazon SageMaker Studio to simplify development and management of complex data pipelines for building and deploying ML models, the company said.

11. MSP and Data Management: 2nd Watch has earned the Data and Analytics Competency from AWS. The competency recognizes MSPs and IT consulting firms for their ability to collect, store, govern and analyze data at scale.

10. AWS Training and IT Services: WiPro has launched AWS Skills Guild, a "comprehensive enablement program for large enterprises to build cloud skills through integrated delivery of AWS learning opportunities." Wipro Step Up will use the AWS Skills Guild framework to transform the way employees engage with clients on their AWS Cloud journeys.

Ruba Borno, Amazon Web Services
Ruba Borno, VP of AWS Worldwide Channels and Alliances.

9. Partnership: Compass UOL and AWS plan to build an AWS business unit, with dedicated AWS skilled professionals, working on "accelerating IT modernization objectives of enterprises and customers from the private and public sectors," the two companies said.

8. AWS and Clean Water: AWS expects to be water positive (water+) by 2030, returning more water to communities than it uses in its direct operations, the company said.

7. Software Supply Chain Security: Chainguard Enforce is now available in the Amazon Web Services (AWS) Marketplace. Chainguard Enforce is a software supply chain risk management platform that "helps organizations secure every step of the software development lifecycle, by continuously monitoring security metadata to make real-time policy decisions for container application workloads," Chainguard said.

6. Keynotes to track: Among those scheduled to address the crowd...

  • CEO Adam Selipsky;
  • CTO Werner Vogels;
  • Senior VP of AWS Utility Computing Peter DeSantis;
  • VP of AWS Worldwide Channels and Alliances Ruba Borno; and
  • VP of AWS Database, Analytics, and Machine Learning Swami Sivasubramanian.

5. Robot Fleet Management: Amazon days before the conference launched AWS IoT RoboRunner, a service that helps "fleets of robots seamlessly work together," the company said.

4. AWS and MSP Partners: Many of the Top 250 Public Cloud MSPs also partner closely with AWS. But only 159 MSPs or so are part of that partner program -- a surprisingly low figure considering the size and scale of AWS; the number of customers that need cloud managed services; and the number of MSPs worldwide. We'll be watching for new/updated MSP partner specializations -- along with details about which partners are on the move.

3. AWS and MSSP Partners: As of mid-2022, AWS began to embrace at least six types of MSSPs (managed security service providers). We expect plenty of cybersecurity updates at the conference, but we don't necessarily think more MSSP partner program components will surface. Instead, those moves will likely surface at the AWS re:Inforce 2023 conference -- which is set for June in California.

2. Avoiding Layoff Distractions?: Amazon layoffs will impact roughly 10,000 employees, and those job cuts won't be completed until sometime in 2023. The big question: Will the layoffs impact AWS partner initiatives with MSPs and MSSPs? We'll be listening for clues.

1. Send us your news: If you've got news from the conference to share, please email me the details ([email protected]). We'll give the info a look and potentially include it in our ongoing blog updates.

Joe Panettieri

Joe Panettieri is co-founder & editorial director of MSSP Alert and ChannelE2E, the two leading news & analysis sites for managed service providers in the cybersecurity market.