Kyndryl and VML Partner to Drive Customer Engagement

Kyndryl Consult and VML have joined forces to help organisations rethink customer engagement through the use of artificial intelligence, data, and modern infrastructure, reports IT Brief. The collaboration brings together Kyndryl’s advisory and transformation services with VML’s customer experience expertise to deliver scalable and secure solutions that connect technology with human interaction.

At the centre of the partnership is Kyndryl Vital, which will focus on business and infrastructure transformation, while VML Enterprise Solutions provides experience-led capabilities. Together, the companies aim to bridge the gap between design and delivery, enabling organizations to build personalized engagement strategies that are sustainable and measurable.

The initiative combines Kyndryl’s engineering depth, its AI-powered Bridge platform, and expertise in IT infrastructure with VML’s ability to create experience-driven solutions powered by real-time data. Both companies will draw on their networks of partners and technologies to support clients across industries seeking to unify back-end systems with customer-facing experiences.

Practical use cases are already taking shape. In financial services, AI agents may be used to strengthen customer intelligence and deliver more tailored banking experiences. In retail, brands can apply AI to unify commerce and customer management platforms, improving both personalization and data security.