Sales and marketing

Amid the MSP & CSP business model waves, these 20 professional services firms still generate big EBITDA profit margins, Service Performance Insight says.

Build brand affinity through customer experience (CX) and more. Forrester Research examines how.

United Airlines amends CEO Oscar Munoz's compensation plan to include customer experience KPIs, according to CNBC. Will more companies follow suit?

IBM adds new cognitive abilities to Watson Marketing Insights, the cloud platform that helps marketers understand and anticipate customer behaviors.

4 reasons SMB optimism may be overblown: Private equity buyout valuations. Misleading PE investment returns. Student loan debt. Money-losing cloud startups.

The only reason salespeople exist is to help customers solve their problems, grow & improve. Change your sales prospecting strategy to address that reality.

Avaya files proposed chapter 11 plan for reorganization, which includes a commitment to "honor and maintain its qualified U.S. pension plans."

Cybersecurity startup Synack raises $21 million in Series C funds from Microsoft Ventures & HP Enterprise (HPE). Proofpoint CEO joins board of directors.