Sales and marketing

The percent of sales people achieving their goals is appalling. David Brock explains what's missing.

Freshly funded Icertis puts a much-needed spotlight on cloud-based contract lifecycle management (CLM) platforms. But can CLM help MSPs to manage customer contracts?

A corporate controller recently asked me: “How do I chop sales expenses? What should the right level of sales expense be?” But was he asking the right "cost of sales" questions?

If you don’t have the courage to reach out, honestly and openly, to people you’ve never met, you have no business being in sales.

We must equip our sales people, teams and organizations with the skills & competencies critical for the coming years. Here's where sales leaders must start.

Marketing automation is the next big thing for small and medium-size businesses (SMBs), an ActiveCampaign report suggests.

Do some research and analysis–measure your sales team's time available for selling. You will probably be shocked and how low it is. David Brock explains.