Channel partners, Channel partner programs

Egnyte Enhances Partner Program with Tiered Benefits and New Portal Experience

Egnyte has launched a reimagined partner program alongside the debut of a new partner portal to better support today’s evolving solution provider landscape. The enhancements are designed to simplify engagement, improve partner profitability, and equip the ecosystem with flexible tools to meet modern customer needs across resale, referral, and managed services. With this rollout, Egnyte aims to deliver greater value across the entire partner lifecycle—from onboarding and enablement to co-selling and retention.

Central to this update is the new Egnyte Partner Hub, a centralized portal built on the Impartner PRM platform. The portal provides streamlined access to sales tools, training resources, and a co-selling environment where partners can register deals, track progress, and collaborate directly with Egnyte teams. By consolidating partner activities into a single interface, the company is reducing friction and enabling faster go-to-market execution.

The restructured Egnyte Partner Program is organized around three key principles: profitability, enablement, and simplicity. The program introduces a three-tier structure that supports different engagement models. Value-added resellers (VARs), for example, benefit from a discount model that rewards them based on their direct involvement in closing deals. Managed service providers (MSPs) are offered scalable discounts tied to the number of licenses they manage, enabling them to build recurring revenue streams. Referral partners receive commissions based on the first year of subscription revenue, providing a low-touch path to participation.

Egnyte has placed a strong emphasis on profitability through its reward-for-value pricing structure. For VARs, this means higher discounts and incentives for deal registration. For MSPs, the program provides meaningful margin opportunities as they scale their customer base. This approach supports long-term economic alignment and gives partners more room to invest in their Egnyte-based service offerings. Additionally, the platform’s strong customer retention rates contribute to predictable renewals and upsell opportunities, adding to revenue stability for partners.

To support deeper strategic engagement, Egnyte is also offering high-performing partners access to additional benefits, including dedicated account management, joint go-to-market initiatives, and the opportunity to participate in the Egnyte Partner Advisory Board. These top-tier partners will also have opportunities to co-develop case studies and gain broader visibility across Egnyte’s ecosystem.

Egnyte’s relaunch is a clear response to the hybrid and service-led direction of today’s IT buying landscape. By aligning program features with how partners sell and deliver solutions, the company is removing complexity and making it easier for partners to succeed. Whether partners are selling Egnyte as a service, integrating it into broader solutions, or referring it to their networks, the updated program delivers a foundation for shared growth.

Suparna Chawla Bhasin

Suparna serves as Senior Managing Editor for CyberRisk Alliance’s Channel Brands, including MSSP Alert and ChannelE2E.  She plays a key role in content development, optimizing editorial workflows, aligning storytelling with audience needs, and collaborating across teams to deliver timely, high-impact content. Her background spans technology, media, and education, and she brings a unique blend of strategic thinking, creativity, and executional excellence to every project.

You can skip this ad in 5 seconds