Sales and marketingHow to Set Achievable Sales Goals for 2021Sponsored by Forrester ResearchOctober 19, 2020The key to achievable 2021 sales goals is third-party data to justify the outlook and a planning process with buy-in from key stakeholders.
EnterpriseHow Bad SEO Affects B2B Lead Generation EffortsKendra LeeOctober 14, 2020Bad SEO is as useful as a phone book - worthless for leads. KLA Group's Kendra Lee explains how to be visible with effective SEO.
Sales and marketingGetting Rid of the “Value Proposition”David BrockOctober 13, 2020The concept of "value proposition" should be replaced with "value co-creation." Partners in Excellence's David Brock explains.
Security Staff Acquisition & DevelopmentCan You Coach An ‘Uncoachable’ Sales Person?David BrockOctober 6, 2020Partners in Excellence's David Brock believes if a sales person is uncoachable, it is not a question of if that individual is terminated, but when.
Sales and marketingHow to Improve Your Sales Organization During COVID-19Sponsored by Forrester ResearchOctober 5, 2020Can your sales organization use this time to better itself? Forrester Research's Mike Pregler shows you how.
Sales and marketingWhat’s the Difference Between Good and Bad Revenue?David BrockSeptember 29, 2020There's a difference between "good" revenue and "bad" revenue. Partners in Excellence's David Brock explains.
Sales and marketingShould You Talk With Customers About Competitors?David BrockSeptember 22, 2020Sales people have no business talking about competitors' products, services and solutions. Partners in Excellence's David Brock explains.
Sales and marketingDo Your CSMs Have the Right Content to Support Customers?Sponsored by Forrester ResearchSeptember 21, 2020Do your customer success managers (CSMs) have the right content to guide customers? Forrester's Amy Bills and Lisa Gately explain.
