AvePoint Brings Deeper Azure Data Protection Capabilities to its Elements MSP Platform

MSP software vendor AvePoint recently bolstered its AvePoint Elements MSP services platform with broader security and data protection capabilities for Microsoft Azure Cloud. The additions include streamlined misconfiguration detection, Azure environment monitoring, and improved anomaly detection.

The latest additions arrive as the company continues to help MSPs and their customers confront evolving industry challenges, including ongoing data security concerns and cloud management issues.

“This provides the opportunity to expand managed services around Azure, positioning partners as trusted advisors rather than just solution resellers,” Scott Sacket, the senior vice president for partner strategy at AvePoint, told ChannelE2E. “For customers, this means having access to enhanced and robust data protection, rapid anomaly detection, and better resilience for cloud operations.”

AvePoint also unveiled a new global partnership with the International Association of Microsoft Channel Partners (IAMCP), a move designed to help the company broaden the reach and adoption of its AvePoint Elements multi-tenant MSP services platform among more MSPs and their end-user customers around the world.

“As a long-time Microsoft partner, AvePoint is dedicated to meeting growing demands in the Microsoft channel ecosystem and larger IT services sector as critical talent shortages and data security challenges persist,” Sacket said. “IAMCP is a leading organization in the IT sector - serving as the premier professional association for Microsoft partners, including over 5,000 individuals from nearly 2,000 organizations across 40-plus countries.”

For channel partners, the new IAMCP relationship is designed to help MSPs, value-added resellers, systems integrators, and other partners grow their service offerings with the new Azure data protection capabilities while also gaining access to IAMCP’s training, go-to-market resources, and business network, Sacket said. “These updates equip channel partners to differentiate in an already crowded IT services market - offering comprehensive data security capabilities, AI enablement, streamlining operations, and unlocking new revenue streams,” he said.

“Both AI and cloud technologies are evolving at an exponential pace,” Sacket said. “Partners need to ensure they are not only providing advanced data protection and anomaly/threat detection for customers but also strengthening overall security, resilience, and compliance across their entire organizations. These expanded capabilities enable AvePoint’s partners to stay ahead of evolving customer demands as data and AI security needs intensify.”

With AvePoint Elements, service providers can streamline procurement, license management, billing, and more directly for customers through some 100 cloud marketplaces around the world where its platforms and products are available, including the ALSO Cloud Marketplace, Ingram Xvantage, TD Synnex StreamOne Ion, Arrow Arrowsphere, and Microsoft Cloud Solution Provider.

AvePoint Elements is part of the company’s AvePoint Confidence Platform, which is used by more than 25,000 global customers to provide data security, governance, resilience, and other critical services across Microsoft, Google, Salesforce, and other SaaS and collaborative application platforms, according to the company.

The addition of the new Azure cloud protection capabilities within AvePoint Elements is an important development for the company’s partners, many of whom are already providing broad Azure services for their customers, Sacket said. “This is especially important as organizations are racing to deploy AI,” he said. “AvePoint’s recent study finds that more than 75% of respondents experienced AI-related security breaches while implementing AI.”