Mergers and Acquisitions, Mergers and Acquisitions, Content, Vertical markets

Accenture Acquires E-Commerce Company Openmind

Global IT consulting firm Accenture has acquired Openmind, an Italian boutique commerce agency. Financial details of the deal were not disclosed.

This is technology M&A deal number 471 that ChannelE2E has covered so far in 2021.

Accenture Acquires Openmind: Business Details

Openmind, founded in 2004, is based in Monza, Italy. Approximately 110 employees from Openmind will tuck into the Accenture Interactive in Italy, the buyer said.

Openmind’s consulting expertise spans commerce, content, strategy, experience design and technology. The company is focused on the Italian fashion industry but offers specific expertise with cloud-based platforms.

Accenture also expects Openmind to boost the buyer's e-commerce expertise across software platforms such as Adobe, Salesforce and SAP.

Accenture Acquires Openmind: Executive Perspectives

Massimo Morielli, president, Europe, Accenture Interactive
Massimo Morielli, president, Europe, Accenture Interactive
Ivano Cauli, CEO, Openmind

In a prepared statement about the deal, Massimo Morielli, president of Europe for Accenture Interactive, said:

“We are delighted to welcome the Openmind team who will join us in our mission to drive greater impact and commerce efficiencies for our clients in Italy and around the world. The pandemic accelerated the shift to buying things online in a major way and has opened up a world of opportunities to brands to transform the commerce experience. They cannot ignore the direction their customers are heading in and the deep experience of the Openmind team will ensure our clients have the tools needed to create these seamless experiences.”

Ivano Cauli, CEO of Openmind, added:

“The future cannot be predicted, but we can help build it. We are excited to join the Accenture Interactive team to help deliver superior commerce solutions by using the power of leading platforms to transform the commerce experience. We are thrilled to be able to further our mission through Accenture Interactive’s proven track record as a leader in the industry, which we are confident will drive success and growth for clients.”

Italy Mergers and Acquisitions: IT Services Deals

Meanwhile, technology M&A activity within Italy remains steady. Example deals include: