MSP, Managed Services, Channel

Thrive Buys Florida MSP 4IT


Thrive has reached an agreement to acquire 4IT for an undisclosed sum.

This is technology M&A deal number 308 that ChannelE2E and sister site MSSP Alert have covered so far in 2023. See more than 2,000 technology M&A deals for 2023, 2022, 2021 and 2020 listed here.

Thrive, founded in 2000, is based in Foxborough, Massachusetts. The company has 1,229 associated members listed on LinkedIn. Thrive's areas of expertise include digital transformation, cybersecurity and cloud technologies.

4IT, founded in 2003, is based in Miami, Florida. The company has 46 associated members listed on LinkedIn. 4IT's areas of expertise include IT, cybersecurity and cloud technologies.

Thrive Remains Committed to the Florida Market

4IT represents Thrive's fourth acquisition in Florida and 20th overall acquisition dating back to 2016. It cements Thrive's status as "a top-tier, comprehensive managed services technology provider," according to the company.  

Together, Thrive and 4IT will offer IT support, cybersecurity, cloud solutions and IT services to Florida organizations, the companies said. Furthermore, Thrive and 4IT will help these organizations avoid challenges during their digital transformation journeys.

What 4IT Brings to Thrive

4IT has a "track record in managing intricate technology projects since 2003," Thrive CEO Rob Stephenson stated. It will help Thrive deliver cybersecurity and cloud services that it can use to "create a dominant player in the South Florida market," Stephenson added.

Also, 4IT plans to "elevate [its] overall service, cybersecurity and cloud solutions to new heights," CEO Raymond Mobayed noted. With Thrive's support, 4IT will be able to "better serve [its] clients' complex technology requirements moving forward," Mobayed indicated.

Thrive Acquires MSP, Microsoft Partner

Prior to buying 4IT, Thrive in July 2023 purchased IT Freedom, a Texas-based managed IT services and IT support provider. The acquisition helps Thrive provide its NextGen Managed Security & Services Platform to Texas organizations, the businesses said.

Previously, Thrive bought Storagepipe, a Microsoft Cloud Service Provider, in April 2023. The acquisition gives Storagepipe's customers access to Thrive's cybersecurity and cloud services, the companies stated.

Thrive provides NextGen managed services designed designed to help organizations use and optimize their applications, the business indicated. It also offers partner programs for channel vendors and other technology providers.  

Dan Kobialka

Dan Kobialka is senior contributing editor, MSSP Alert and ChannelE2E. He covers IT security, IT service provider business strategies and partner programs. Dan holds a M.A. in Print and Multimedia Journalism from Emerson College and a B.A. in English from Bridgewater State University. In his free time, Dan enjoys jogging, traveling, playing sports, touring breweries and watching football.