Infosys Acquires oddity: Leadership Insight

"We find ourselves at the cusp of the next generation of the internet, the merging of the physical and virtual worlds. With this vision, we are excited to strengthen our experience and marketing skills with oddity, to deliver forward-thinking, holistic solutions at a global scale. With oddity's digital commerce and marketing knowledge as well as its metaverse-ready set-up, it is the perfect complement to Infosys' prowess in technological transformation."
"The future of better human-centered marketing lies in the symbiosis of creativity and technology (data, automation, AI). This is where we see the opportunity for a unique differentiation together with Infosys and WONGDOODY. We are ambitious to further develop our services jointly and are proud to become part of one of the world's most respected digital tech companies."
"Meeting oddity was like meeting a long-lost twin. We share the same values and vision around the power of creativity to accelerate digital transformation for our clients, while recognizing that it's our people and culture that drive our success. We are united in our shared belief that digital transformation is at its best when it is consistently approached from a people-based, needs-centred perspective."
Infosys Acquisitions, Revenue Performance
Infosys has made occasional acquisitions to bolster the IT consulting firm’s digital experience, ServiceNow and Salesforce expertise. Example Infosys acquisitions include:- January 2021: Carter Digital, a digital design agency based in Australia.
- October 2020: Adobe partner Blue Acorn iCi to offer CMOs digital customer experience, commerce & analytics expertise.
- September 2020: GuideVision, a ServiceNow Elite Partner and enterprise IT service management (ITSM) consultancy.
- February 2020: Simplus, a major Salesforce cloud consulting partner with United States and Australia reach.
- September 2018: Fluido, a Salesforce cloud consulting, implementation and training partner with reach across Europe.