Mergers and Acquisitions, Mergers and Acquisitions, Hardware, Content

Apple Reseller M&A: OWC Acquires E-Commerce Trade-In Company


OWC (Other World Computing) -- parent of -- has acquired, a buyer and reseller of used Apple Macs, iPhones and iPads. Financial terms of the deal were not disclosed. Financial terms of the deal were not disclosed.

This is technology M&A deal number 804 that ChannelE2E has covered so far in 2022. See more than 2,000 technology M&A deals involving MSPs, MSSPs & IT service providers listed here.

M&A Unites Online Apple Resellers: Business Backgrounds

SellYourMac (SYM), founded in 2009, is based in Cincinnati, Ohio. The company has 12 employees listed on LinkedIn. SYM's mission is to "enrich the lives of our customers with renewed Apple products. SYM fulfills our mission by helping individuals, schools, businesses and other organizations offset the high costs of upgrading to newer electronic devices by purchasing their old Apple hardware," the company said.

OWC, founded in 1988, runs the well-known e-commerce brand The company, based in Woodstock, Illinois, has 729 employees listed on LinkedIn. The firm also has campuses in Texas and Nevada.

OWC's mission is to "support and inspire the imagination of Mac and PC enthusiasts worldwide through sustainable innovation, exemplary customer service, and American design." The e-commerce company's product catalog spans Memory, External Drives, SSDs, Mac & PC Docking Solutions,Network Attached Storage, and Performance Upgrade Kits.

The SYM-OWC combination helps to "establish OWC as the #1 place for Apple users worldwide to trade in their Apple devices," the buyer said.

OWC Acquires Executive Perspectives

In a prepared statement, Chief Mac Man Brian Burke said:

“Being a part of the OWC family helps us work towards achieving our vision of being the #1 most trusted and known Apple trade in company in the world. I’ve long admired OWC as a growing and successful company within the Apple ecosystem and we are beyond excited to take onward and upwards together as part of OWC.”

Added OWC Founder and CEO Larry O’Connor:

“This is a win for everyone. I am excited to welcome a great team to OWC as we incorporate their amazing, easy to use, trade-in website and technology. More Macs, iPhones, and iPads find continuing purpose with their next owner and a fair trade-in from their present. Our Apple Refurbishments division is now even better for all of our customers’ buy and trade-in/sell needs.”

Joe Panettieri

Joe Panettieri is co-founder & editorial director of MSSP Alert and ChannelE2E, the two leading news & analysis sites for managed service providers in the cybersecurity market.