Channel partner programs, Enterprise, Content

Akamai Unveils New Channel Partner Program, Training, Certifications

Akamai announced a new channel partner program that offers partners training, certifications and support to better help them independently sell and service Akamai products, according to a statement released by the company.

The new Akamai Partner Program builds on and expands the company’s existing program with greater flexibility, support and financial incentives, Akamai said.

Akamai Unveils Updated Channel Partner Program

Partners can choose between Basic or Advanced certification levels, with additional training options and pricing incentives for advanced partners. Role-based mentoring by Akamai experts supports advanced partners in building a practice around Akamai solutions. The new certification program is designed to help partner organizations and professionals enhance their market recognition and competitive advantage, according to the statement.

Partners also have greater choice in how they engage with Akamai: as a solution provider, a fulfillment partner or a global systems integrator, the company said. This allows organizations to align their Akamai partnership with their own business models. Solution providers now have the ability to serve all of their customers' sales, service and support needs independently, which Akamai says will strengthen customer relationships and improve business outcomes.

Financial incentives have also been updated to reward partners that deliver greater value with Akamai solutions, according to the statement. Certified partners that deliver more services to customers benefit the most, maximizing the return on their investment in service delivery resources. In addition, Akamai's tiered sales value structure has been updated to provide globally consistent benefits, the company said.

Partners will migrate into the new program over a six-month transition period, Akamai said.

Akamai Partner Program: Recognizing Partner Potential

Micheal McCollough, global channel, Akamai
Micheal McCollough, global vice president, channels and alliances, Akamai
Dr. Tom Leighton, CEO and co-founder, Akamai

"We recognize the crucial role our channel partners play in Akamai's growth and success," said Dr. Tom Leighton, co-founder and chief executive officer, Akamai Technologies. "The new Akamai Partner Program unleashes our partners' potential, enabling them to build highly rewarding businesses around our intelligent edge products, while delivering great value to their customers."

"We have designed our program to offer partners more flexibility, the opportunity for better profitability and more resources to deliver value-added services to their customers." said Micheal McCollough, global vice president, channels and alliances at Akamai. "Certified partners that deliver more services to customers benefit the most, maximizing the return on their investment in service delivery resources. We believe this new and improved program will strengthen Akamai's position as the partner of choice in our market space."