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Top 25 Most Popular SaaS, Cloud Apps for Business 2017

Welcome to page two. Here are the top SaaS and cloud applications ranked No. 16 through 25, according to Okta. Also, a look at the fastest-growing SaaS providers.

16. LinkedIn (down from No. 8). ChannelE2E says: Now owned by Microsoft, watch for major Office 365 and Dynamics 365 integrations to emerge.

17. ServiceNow (I don’t believe they were ranked last year). ChannelE2E says: ServiceNow CEO Frank Slootman says large MSPs are embracing the IT service management platform. Also, big consulting firms like Atos are acquiring ServiceNow consulting partners.

Craig Stiwell

Craig Stilwell

18. GoToMeeting (down from No. 15). ChannelE2E says: Citrix Systems essentially spun off this business and merged it with LogMeIn. That move has allowed Citrix to effectively refocus its partner program, according to Channel Chief Craig Stilwell.

19. Twitter (down from No. 11). ChannelE2E says: President Trump’s social media handle keeps Twitter in the headlines. But Twitter itself is suffering from staff turnover and ever-changing business plans.

20. GoDaddy (down from No. 14). ChannelE2E says: GoDaddy’s recent buyouts of Host Europe Group and FreedomVoice should offer new partner opportunities.

21. Adobe Creative Cloud (down from No. 13). ChannelE2E says: Adobe’s shift to SaaS-oriented subscriptions initially worried customers and Wall Street. But so far, so good.

22. GitHub (up from No. 23). ChannelE2E says: The ultimate hub for developers building software? Perhaps yet.

23. FedEx US (down from No. 18). ChannelE2E says: At some point, Amazon will increasingly disrupt this business.

24. Workday (down from No. 19). ChannelE2E says: Workday CFO Robynne Sisco says the company’s continued growth will require more professional services partners. But so far, CEO Aneel Bhusri says the company has little need for resellers


Craig West

25. NetSuite (down from No. 22). ChannelE2E says: Acquired by Oracle for more than $9 billion, NetSuite is best known for its SaaS-based ERP platform. The company also has a strong partner program, thanks to Channel Chief Craig West. But don’t overlook NetSuite’s OpenAir PSA platform, which is popular with some midmarket IT consulting firms.

Among the companies that fell off the Top 25 list this year vs. last year, we believe, are:

  • Facebook (No. 17 last year)
  • Outlook Web Access (No. 20 last year; perhaps lumped into the Office 365 figures this year?)
  • Google Analytics (No. 21 last year)
  • Google Apps Admin (No. 24 last year)

Fastest Growing SaaS Platforms

Okta also pointed to the fastest-growing SaaS applications, based on six months of data leading up to November 2016. They included…


Source: Okta

For a look at last year’s Top 25 Cloud and SaaS apps, check the list here.

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    Steve Stewart:

    This is a great pulse check, backed by real data, on which software stars are rising and falling as we embark on 2017. Thanks for the editorial and channel lens / spin.

      Joe Panettieri:

      Hey Steve: Thanks for your ongoing readership. I was a little hesitant to mention this year’s rankings vs. last year’s rankings. Especially since adoption of all 25 offerings continues to grow. Still, the year-over-year rankings do provide some sense of head-to-head growth rates… Thanks again.



    Thank you for sharing!
    To find more saas companies and contacts of the key decision makers check ( It has the data on more than 5K companies)

      Joe Panettieri:

      Hi Roma: Thanks for the link to the database. Let us know how it evolves in 2018.

    Cristina Greysman:

    Way to go SAP Concur for making the list! Looks like we have more work to do to get Business By Design and S/4 HANA Public Cloud ahead of NetSuite and Workday… maybe next year! 🙂

      Joe Panettieri:

      Hey Cristina,

      Thanks for continued SAP briefings. We’ll be sure to track Business By Design, HANA, etc., throughout 2018 and beyond.


    Cheers, Joe! Thank you for sharing! Here is the app, where the data on more than 5k saas companies is provided: leadpipe (


    Great list of tools! I’d also like to suggest ProofHub as SaaS app for business. It provide users with neat interface and feature rich environment to work. Have a look at:

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