Content, 5 things

5 Channel Partner Program and MSP Market News Updates: 27 April 2022

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Here are five (actually, more) technology news updates, insights, chatter, and plenty more to start your day for Wednesday, April 27, 2022. Sip up.

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  • Who We Serve: Content for managed services providers (MSPs), IT service providers (ITSPs), cybersecurity consultants, technology solutions providers (TSPs), systems integrators, VARs, independent software vendors (ISVs), distributors and any other partner acronym that further caffeinates our already stellar SEO.
  • Frequency: Every business morning.
  • Reaching the Barista: Send news, tips and rumors to [email protected].

A. Today’s Technology, Channel Chief and MSP Partner Program News

1. SMBs Raise Prices: Sixty-eight percent of small employers are planning to raise average selling prices in the next three months, according to the National Federation of Independent Business (NFIB). Moreover, 40% reported they would raise prices by 10% or more and about half (47%) reported between 4-9%, the research said.

2. MSP Cloud Marketplace: Pax8's cloud commerce for MSPs has expanded into Australia and New Zealand. The expansion news surfaces two weeks after Softbank invested in Pax8, lifting the company's valuation to $1.7 billion.

3. Managed Azure Cloud Services: Otava has launched a Managed Azure  Cloud service that "enables businesses to achieve the benefits of a fully managed Azure cloud environment," the company asserted.

4, AWS Partner Program: These AWS partner program updates surfaced this week.

5. Sovereign Cloud Services: The newest VMware Sovereign Cloud designated partners are IONOS SE, Saudi Telecom Company (STC), Sopra Steria AS, and TDRA. This brings the total to 14 participants in the VMware Sovereign Cloud initiative in distinct sovereign regions covering CanadaMexicoSwedenNorwayUnited KingdomGermanySpainItalyNew ZealandAustraliaSaudi ArabiaUAEIndia, and the United States.

6. Channel Chief: IriusRisk, a threat modeling company, has named Elise Hayes as its strategic alliance director for North America.

7. Robotic Process Automation (RPA): Gluware has unveiled Network Robotic Process Automation (RPA), which allows users to "create, manage and monitor no-code workflows across a wide range of native and third-party integrations," the company asserts.

8. Channel Chief - Data Protection: Cavelo has named Kris Shoemaker as head of channel sales.

B. Channel Partner Summits, MSP Conferences and Virtual Events Calendar

  1. Dell Technologies World 2022 (May 2-5, Las Vegas)
  2. Fortinet Accelerate 2022 (May 10-13, Virtual)
  3. IBM Think 2022 (May 10-11, Boston & Virtual)
  4. ServiceNow Knowledge 2022 (May 11-12, New York and The Netherlands)
  5. Join UsMSSP Alert Live (September 19-21, Washington, D.C.)
  6. ChannelE2E’s complete event calendar
  7. Add Your Annual Event To Our Calendar: Submit it here for consideration.
Joe Panettieri

Joe Panettieri is co-founder & editorial director of MSSP Alert and ChannelE2E, the two leading news & analysis sites for managed service providers in the cybersecurity market.