Rimini Street has entered a strategic partnership with
American Digital to give enterprises a new path for managing and modernizing mission-critical systems. The collaboration integrates Rimini Street’s expertise in third-party software support for SAP, Oracle, and VMware with American Digital’s infrastructure capabilities built on HPE technology. The goal is straightforward: help organizations cut the rising costs of vendor-mandated support and upgrades while still modernizing IT environments to support automation, AI, and data-driven decision-making.
Moving Beyond Vendor-Led Roadmaps
Traditional vendor support often pushes customers into upgrades and migrations that add cost but not always value. This partnership aims to break that cycle.
Kevin Purcell, SVP, Global Partners, Alliances & Channels explained to ChannelE2E, “Rimini brings deep experience in third-party support for enterprise software such as Oracle, SAP, and VMware. American Digital specializes in IT infrastructure, cloud services, and digital transformation strategies. Together, we deliver a full-stack solution - from software support to infrastructure modernization- that allows clients to avoid costly vendor-mandated upgrades, extend the life of existing systems, and still modernize with AI, automation, and workflow enhancements without migrating.”
This approach is designed to keep enterprise systems stable and compliant while freeing budgets that would otherwise be consumed by low-ROI upgrade projects.
Turning Cost Savings Into Innovation
The savings generated - up to 90% on maintenance costs, according to Rimini Street - are intended to be reinvested directly into innovation.
'Clients are using the joint offering to unlock innovation without the burden of upgrades or re-platforming. We’re seeing savings of up to 90% in maintenance costs funneled into high-ROI modernization, AI-driven workflows built on existing ERP systems, and dashboards that unify enterprise data for faster, AI-powered decision-making. With the Rimini Explorer Pack for ServiceNow, clients can pilot automation quickly, proving value before scaling with use cases like Source-to-Pay workforce redesign or advanced intelligence dashboards,” Purcell said.
For many organizations, this means shifting IT spend from keeping the lights on to funding transformation projects that improve competitiveness and speed to market.
Expanding the Channel Opportunity
The partnership also creates a clear opportunity for resellers and managed service providers (MSPs) to package a differentiated set of services.
"The partnership creates a modular, enterprise-grade solution that brings SAP landscapes to the cloud without disruption, lock-in, or inflated costs. Resellers and MSPs can offer a full-stack solution that combines premium cloud, managed services, independent SAP support, and innovation on platforms like ServiceNow. This enables them to deliver end-to-end IT optimization, reduce total support costs by up to 90%, and differentiate with AI-driven modernization services - while capturing new opportunities with clients avoiding vendor lock-in or impacted by shifting SAP and VMware licensing models,” Purcell said.
For channel partners, this means being able to go beyond resale and position themselves as long-term transformation advisors.
Scaling Through Partner Enablement
Channel scale will be critical to broad adoption. Rimini Street has built enablement programs to support partners in delivering the combined offering.
Purcell noted, “Channel partners are central to scaling this joint solution. They can position it not only as a cost-saving alternative but also as a modernization enabler. We’re equipping partners with co-branded GTM assets, success stories, and joint campaigns to build pipeline. On the technical side, partners gain access to training, solution engineering, and deep expertise - like Rimini’s SAP integration support, so they can deliver effectively and use cost savings to self-fund additional products and services of their own."
This framing helps partners avoid a pure cost-reduction message and instead build credibility as providers of strategic modernization pathways.
