CloudBlue, owned by Ingram Micro, has launched CloudBlue Rev in the North America market. The move further blurs the line between PSA (professional services automation) software, online storefront and cloud distribution platforms that MSPs leverage.CloudBlue Rev is "designed to empower Ingram Micro partners to deliver a single billing experience to their customers across Ingram Micro’s e-commerce site, Ingram Micro Cloud Marketplace and partners’ own solutions," the company said in a statement about the product launch.CloudBlue Rev for Ingram Micro is now available via the Ingram Micro Cloud Marketplace in the United States and Canada. The system previously launched in the UK, Germany, and Benelux.
Full-Blown PSA Software Capabilities for MSPs
For partners seeking a full PSA solution, CloudBlue also offers CloudBlue PSA—which is based on Ingram Micro's long-rumored HarmonyPSA acquisition. The PSA software offers CRM, quoting, service ordering and provisioning, ticketing system/service desk, timesheets, project profitability, billing and reconciliation capabilities.Before acquiring HarmonyPSA, Ingram had spent roughly a decade contemplating a move into the PSA software market. At some points, the distributor casually eyed both Autotask and ConnectWise. But Datto ultimately acquired Autotask in 2017, and ConnectWise made multiple acquisitions over the past decade.Fast forward to present day, and the MSP-focused PSA software market is further maturing and transforming again around such players as:- Entrenched players such as ConnectWise, Datto, Kaseya and N-able;
- emerging upstarts such as Atera, HaloPSA, SuperOps.ai and Syncro; and
- regional players such as Naverisk, ChannelE2E believes.
