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Editorial Team

ChannelE2E’s editorial team welcomes story pitches, news tips, and plenty more. Our team includes…


Joe Panettieri

Joe panettieri

Joe Panettieri, executive VP and content czar, ChannelE2E: Joe is co-founder of ChannelE2E and its parent, After Nines Inc. He oversees ChannelE2E’s content direction and IT development across web and mobile. He has tracked and analyzed the IT channel for more than a decade. Joe previously was co-founder of MSPmentor, The VAR Guy and Talkin’ Cloud. Joe has also held executive- and senior-level editorial positions at CMP Media (Windows Magazine, InformationWeek), NYIT, Penton Media and Ziff Davis Media (Smart Partner).


Sharon Florentine

Sharon Florentine, managing contributing editor: Sharon manages day-to-day content on ChannelE2E. She also covers enterprise-class technology companies, strategic alliances and channel partner strategies.  Sharon has previously held key editorial, content and leadership positions at CIO.com, Ziff Davis Enterprise and CRN. LinkedIn: Link with Sharon


Ty Trumbull

Ty Trumbull, senior contributing editor: Ty covers mergers and acquisitions for ChannelE2E — with a keen focus on MSPs, IT consulting firms, office equipment dealers and private equity firms. He also zeros in on the entrepreneurial journey — how today’s technology leaders launch, build, shape and manage their businesses. Ty has contributed to major entertainment and business media platforms, and studied journalism at Humber College in Toronto. LinkedIn: Link with Ty


Additional Contributors

Experts from Channel Maven Consulting, ESG, Forrester and plenty more.


How to Work with ChannelE2E

A few tips about ChannelE2E editorial content…

  • Pitches: Email Joe.
  • Our Focus: ChannelE2E tracks strategic IT service providers and the five stages of your business journey — from entrepreneur to exit (E2E). We shift the IT channel conversation from tactical chatter to strategic discussions — focusing MSPs, VARs CSPs and more on business development, talent recruitment and management, financial models, marketing, sales and customer engagement. We pinpoint the industry’s top KPIs (key performance indicators) — positioning our community members to maximize their business performance, customer satisfaction and company valuation.
  • Vendor Coverage: Yes, we cover all types of technology companies (hardware, software, IT services, cloud, etc.) with an emphasis on partner strategies and strategic alliances.
  • Daily Content: ChannelE2E is updated multiple times daily with breaking news, analysis, research and thought-leadership pieces.
  • Newsletter: Our daily newsletter typically reaches reader inboxes around 10 a.m. ET each business day.