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The State of Hadoop for Big Data Partners and Data Scientists

I just landed at Strata+Hadoop World in New York — a major gathering of data scientists and information managers within the big data ecosystem. My mission: Determine the state of Hadoop for partners and data scientists.

Large IT consulting firms like Accenture and Deloitte are here. And boutique consultants are certainly navigating the show floor. But I sense the Hadoop wave won’t reach SMB channel partners for another two years or so — perhaps via public clouds rather than on-premises opportunities.

I’ll be testing that hunch during a range of meetings today. I’ll be sure to update this blog after each meeting, recapping the conversation for channel partners that are trying to wrap their arms around big data. I’ll also be gathering enterprise-centric insights for Source Media’s Information Management website.

Plus, public cloud providers like Google, Microsoft and Amazon are promoting a range of new Hadoop and big data tools. And on-premises equipment providers like Cisco Systems, EMC, IBM and others are striving to promote converged infrastructure (compute, storage, network) for big data Hadoop applications.

Check back every hour or so for some anecdotes and revelations from each meeting.

Meeting 1: MemSQL CEO Eric Frenkiel (pictured) and Chief Marketing Officer Gary Orenstein

eric frenkielThe database-centric company just launched Streamliner, which allows customers to gather real-time data pipelines for real-time analysis. It works with Spark, though MemSQL is focused on a range of technologies beyond that open source option. An example customer: An energy company in Oklahoma is using Streamliner and MemSQL to monitor very expensive drill bits during the fracking process.  Drilling adjustments based on sensors that monitor the bit’s performance, temperature and other real-time analytics — can be made instantly.

MemSQL Partner Strategy: MemSQL launched in 2011, emerged from stealth mode in 2013, and now has about 70 employees. The company is already working with a range of partners and OEMs, and expects to launch a formalized partner program in 2016 for ISVs, VARs and more. Partner opportunities cut across three areas — first, migrating Oracle and Microsoft SQL Server customers to MemSQL for improved scalability; second, overhauling existing Data Warehouses with MemSQL; and third, new big-data applications that require real-time performance, the company asserts.

“The beauty of our technology is it doesn’t require you to go get a certification; the administration of the database is very simple. Anyone who is familiar with Oracle or SQL Server will understand MemSQL in no time,” said Frenkiel.

Partners can try MemSQL’s free community version to get started, and a MemSQL Ops management dashboard allows MSPs to manage database clusters.

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