Posts by Kendra Lee

About Kendra Lee

Kendra Lee is a top IT Seller, Prospect Attraction Expert, author of the award winning books “The Sales Magnet” and “Selling Against the Goal”, and president of KLA Group. Specializing in the IT industry, KLA Group works with companies to break in and exceed revenue objectives in the Small and Midmarket Business (SMB) segment.

5 Sales Myths Preventing You From Growing Your Business

Are you falling for one of these 5 sales myths? Kendra Lee’s advice helps dispel preconceived notions and unlock new opportunities.

Stop Making Accountability Mistakes With Your Salespeople

Not keeping salespeople accountable limits the growth potential of your entire company. Here’s how to handle those tricky conversations.

Cold Calling is Not Dead

When you insert cold calling into lead generation campaigns, all the cold calls are warm calls, making prospecting easier.

When to Use Lead Gen Campaigns Vs. Sales Prospecting

Lead gen and prospecting are both new business development approaches, but they aren’t synonymous. In fact, the goals are very different.

Your Content Development Goal Is Leads, Not Likes

A funny video or thoughtful social post doesn’t convert leads. Website content focused on your target market will. Here’s how to do that.

How to Adapt Your Cold-Calling Strategy for 2021

The sooner you embrace how cold calling is changing, the sooner you’ll start to get sales prospecting results.

How to Get More Sales With Less Effort

Getting great sales results without stressing starts with a steady base and commitment to building your sales strategy from there.

12 Questions to Ask When Reps Are Losing Sales

In today’s challenging sales environment, good sales discipline can help fill your sales funnel with opportunities you can win.

10 Questions to Ask to Ensure You Hit Your Q4 Sales Targets

Kendra Lee says Q4 is the perfect time to pinpoint a handful of actionable goals and create a plan for achieving key sales targets.

How Bad SEO Affects B2B Lead Generation Efforts

Bad SEO is as useful as a phone book – worthless for leads. KLA Group’s Kendra Lee explains how to be visible with effective SEO.