
Staples Licenses Its Brand for Cloud, Managed IT Services
After losing its way in the managed IT services market, Staples is back with a licensing strategy for cloud-oriented managed services. Here's why.
Fast forward to present day, and Staples is making multiple moves to compete more effectively against Amazon and other online retailers. The company in December 2015 announced a price match guarantee for business customers. And by 2016, Staples launched a midmarket push for business and IT services — with a particular focus on customers with up to 200 employees. But the biggest potential move of all — a merger with Office Depot — didn’t pan out amid regulatory and competitive concerns.
Staples is expected to announce Q3 2016 results on Nov, 16, 2016. For its Q2 ended July 30, sales were $4.8 billion — down 4 percent compared to Q2 2015. And the company had a net loss of $766 million.
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