"CX" Posts

CX Consulting Acquisition: Avtex Buys CPI’s Assets

Avtex acquires Communications Products Inc. (CPI), an Indiana-based contact center and communication solutions provider.

Wipro Digital Acquires Customer Experience Firm Rational Interaction

Indian IT outsourcing & consulting giant Wipro acquires Rational Interaction, a Seattle-based full-service digital customer experience (CX) company, for $52 million.

Investing in Employee Experience: Is There An ROI?

Will investing in employee experience pay off in better customer experiences or improved business performance? Avanade offers perspectives.

Accenture Acquires Two Firms for Big Data, Customer Experience Push

Accenture (ACN) acquires Search Technologies for big data analytics & Brand Learning for customer experience (CX) know-how, the global integrator confirms.

Building A Better Customer Experience Through APIs: Brick By Brick

User-centric companies & social networks like Salesforce, Facebook, Amazon, and Netflix make existing services accessible through APIs, to great success.


There’s More To Service Design Than You Think You Know

It raises a huge red flag when an organization puts the onus onto the user for not being able to properly navigate a service. Forrester Research explains.

How To Launch Customer Obsession

Your business can master customer obsession more easily if you understand where you are starting from. Forrester Research’s Shar VanBoskirk explains.

Happy Sad Drama

Do You Really Care About Customer Experience?

You have a rich set of tools to effectively monitor, analyze and improve a digital customer experience. But what about offline and analog conversations?