"Cloud Sales Tips" Posts

Your Value is Like a Homemade Chocolate Chip Cookie

Selling is a lot like baking. Focusing on delivering value and relationship building over price will keep clients coming back for more. Kendra Lee explains how.

The Most Important Customer Question Sales People Probably Can’t Answer

The most important question on the minds of customers is… this…

Do We Set Our Salespeople Up to Fail?

If we expect salespeople to engage prospects in a conversation about their business, then equip them with the right information to have that conversation.

Contract Negotiation: The Good, The Bad and The Ugly

Contract negotiation skills are key to running a successful business. Here’s how MSPs, VARs & channel partners can align sales processes and customer needs.