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DataDog, Scalr: Next Gen Cloud Monitoring for MSPs?

datadogWhen it comes to remote monitoring and management (RMM) solutions, more and more investment dollars are flowing to startups like DataDog and Scalr — companies that are just starting to promote next-generation cloud monitoring and management platforms toward channel partners and service providers.

DataDog, which we’ve been tracking since January 2015, just raised $94.5 million in Series D funding. In some circles, DataDog potentially competes with New Relic and AppDynamics — the hot providers of Application Performance Management via the cloud. In other ways, DataDog may potentially compete with more traditional providers of monitoring tools — like SolarWinds. Either way, the company is just getting started in the IT channel — working closely with selected service providers and hosting partners.

Scalr Raises $7.35M

Meanwhile, Scalr just raised $7.35 million in Series A funding — led by OpenView Venture Partners, the investment firm that previously backed Intronis (now owned by Barracuda Networks).

The Scalr platform automates the deployment, monitoring and governance of cloud computing environments, the company claims. In terms of the Scalr partner program, the company is just starting to work with systems integrators and cloud infrastructure partners.

Overall, the cloud monitoring market remains super-hot, especially as businesses move more and more workloads to Amazon Web Services (AWS), Microsoft Azure, Google Cloud Platform and IBM SoftLayer.

Still, a hot market doesn’t guarantee success. A prime example: Boundary, once a hot cloud monitoring startup, never escaped niche mode and BMC quietly acquired Bounday’s assets in August 2015.

Cloud Monitoring? Don’t Forget MSP Tool Providers

Also of note: Plenty of traditional IT monitoring tools have pivoted toward the cloud, while others have supported both cloud and on-premises infrastructure since inception. Most RMM (remote monitoring and management) software tools leveraged by MSPs now offer Office 365 management capabilities. And midmarket tools like LogicMonitor stretch from on-premises to cloud monitoring and management.

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