More SMBs Moving Toward Automated Marketing: Report
Marketing automation is the next big thing for small and medium-size businesses (SMBs), an ActiveCampaign report suggests.
Paessler AG Network Monitoring: Now An Amazon AWS Cloud Service
Paessler AG launches Amazon AWS cloud-based network monitoring service for IT administrators and MSPs. Is it a higher-end alternative to Auvik Networks?
Presidio Security Business Accelerates in 4Q 2017, But Topline Revenue Dips
Presidio (a Cisco, Dell EMC & VMware partner) gains security & cloud momentum, but Q4 2017 topline revenues were a bit soft amid software market shift.
Emails Don’t Sell…
Many small businesses believe you can use nurturing emails alone to gain access to new prospects. That’s just not how it works. Kendra Lee explains why.
Cold Calling Is Not Dead
Don’t bother with calling. Nobody picks up their phone anyway. Or do they? In an era when pundits think Cold Calling is Dead, Kendra Lee explains otherwise.
How to Gain More Reach for Your Channel Partner Blog
How to build channel partner-friendly blogs that engage and inform VARs, MSPs & CSPs. Channel Maven Consulting’s Heather K. Margolis explains.
Are You Commoditizing Your Customers?
The “Dear occupant or current resident…” emails you send applies “commodity” thinking to our customers. Here’s why that will backfire.
5 Ways Technology Vendors Fail When Describing Products and Services
Your business launches a managed services product or an innovative cloud service. But the product briefings miss the mark. Here’s what likely went wrong.