Author: Ty Trumbull
I’m tired today.
Coming home at 4:00 a.m. will do that to you, I suppose.
Now, don’t get me wrong. This wasn’t some sort of Monday night rager that caused me to sneak through my door in the wee hours of the morning. As loyal readers may already know, I spend a good chunk of my time playing in a country band in Mexico City. It’s a (perhaps odd) second job that has afforded me many opportunities in this country that I'd likely never have experienced otherwise. I’ve been to red carpet openings, met famous musicians, and had the chance to step into some of the most beautiful recording studios I’ve ever seen just because I play the banjo.
So, while my opening sentence may sound like a complaint, nestled within that are the words of a pretty happy fella.
We got the call late yesterday morning that studio time had become available at a local recording school where our guitarist is friends with a teacher. Time there is usually reserved for student engineers to hone their trade by bringing in bands outside of class time. It’s rare for a block of time to become free, so when that happens this teacher scoops them up and offers the time to aspiring musicians. He called us with this very generous offer, but it also meant going into the studio from 10:30 p.m. to 3:00 a.m.
A Gift Horse’s Mouth
Who knows what we’ll do with the recordings. We were pretty tired, so it’s hard to say how they’ll turn out (you can hear us try a couple takes over here), but you never turn down a good opportunity.
I wrote a few weeks ago about how we shouldn’t forget the importance of the “S” in acronyms like SaaS – "Service." (Incidentally, this studio had been fully equipped by AVID, makers of Pro Tools, one of the most used and highly regarded recording programs in the industry. That company has recently started making a shift toward a subscription-based model for studios and home recording aficionados). Providing good service to customers is essential to any business model. But there’s also something to be said about taking advantage of an opportunity when it presents itself.
Finding The Horizon
In this industry I have the privilege to write about, I so often come in contact with people who are constantly looking for what’s coming next. Cloud migration was the big trend for a long time, now it seems like we’re looking at things like hyperconvergence or enterprise apps on public clouds as the next big thing movers and shakers are all talking about.
Recognizing an opportunity is hard in the moment, but I think the success comes in embracing anything that might resemble an opportunity when it's presented. Or maybe that’s a recipe for disaster. Who knows?
What’s clear is there are any number of entrepreneurs and companies looking for their next opportunity. How MSPs take advantage of that will likely define their level of success down the road.
Ty Trumbull, from his base in Mexico City, covers the entrepreneur’s journey and business continuity for ChannelE2E. Each Tuesday, he offers views about his new hometown.
