Aptilo Networks has launched its first cloud-based guest Wi-Fi service for multi-site businesses and large venues such as shopping malls and stadiums. The company said its Aptilo Guest Wi-Fi Cloud service makes it easier for resellers and managed service providers (MSPs) to monitor and maintain big guest Wi-Fi networks.
Rather than creating a Wi-Fi account for each customer with individual startup fees, resellers and MSPs now have a second option: Sign up for a single Aptilo account and administer all customers under that one umbrella, with control and visibility from one platform.
“Aptilo Guest Wi-Fi Cloud meets the unique needs of today’s system integrators, operators and multi-brand organizations looking to provide a rock-solid guest Wi-Fi service to multiple customer in their portfolio,” CEO Paul Mikkelsen said in statement. “With us, resellers can build their own Wi-Fi cloud service.”
Aptilo, which develops Wi-Fi service management and offloading solutions, has been selling Wi-Fi services for large-scale deployments since 2001. Previously, resellers looking to create guest Wi-Fi networks for their clients had to purchase Aptilo’s software — the Service Management Platform and SMP Venue Wi-Fi Manager — then create the guest network from scratch, Vice President of Marketing Johan Terve said in an email.
The new cloud service offers a tailor-made solution for those who want it, and it can be deployed in a few days as opposed to several months, he said.
Resellers can use the service to support their customers with multiple Wi-Fi infrastructure vendors. Aptilo is offering initial support for Aruba, Cisco and Ruckus, and additional vendors are in the pipeline.
For resellers that choose to create their own guest Wi-Fi service under a single Aptilo account, there’s greater opportunity for volume discounts, Terve said, because monthly fees are variable based on the number of access points.
Administrators of Aptilo’s Guest Wi-Fi Cloud have access to detailed insights about how their Wi-Fi service is being used, the company said. This includes user demographics retrieved through social media logins that can be used for hyper-targeted marketing campaigns.
The portal manager is designed so that someone without any knowledge of web design can update certain content, uploading photos and adding text.
Around-the-clock support is included in the cost of the service, and end-user support is offered for an additional fee.
Aptilo sells its large-scale Wi-Fi services in more than 75 countries. Notable customers include NASA, Dignity Heath, Medstar, Barcelona City and Copenhagen Airport.