How Sales Leaders Can Build Larger Pipelines
Recent changes in B2B buying habits offer sales and marketing leaders a unique opportunity to adopt a new approach to building pipeline.
EDR vs XDR Security: What’s the Difference?
XDR has taken hold of the security market as the successor to EDR. But Forrester’s Allie Mellen says EDR isn’t quite dead yet.
Cybersecurity Incident Response: Choose Your Partner Before You’re Hit
To survive a cyberattack, you need to choose the right incident management partner before you’re hit with a devastating attack.
How to Adjust B2B Marketing KPIs in 2022
To drive a successful KPI measurement change, marketers must follow three simple yet effective steps. Christina Schmitt explains.
Why Automation May Not Mean Workforce Reductions
There are many reasons to be skeptical about claims of massive job losses due to automation and AI. Andrew Bartels explains.