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Tiffani Bova Exits Gartner, Joins Salesforce

Tiffani Bova, the well-known channel analyst, has left Gartner to join Salesforce.com as the cloud company's new Global, Customer Growth and Innovation Evangelist.

Why did Bova make the career move? She provided answers in a Salesforce.com blog today:

"After 10 really amazing years at Gartner, it was time to think about the next step in my career. Salesforce offered me a great opportunity to evangelize sales and innovation to the market and their customers — and it was something I just couldn’t pass up. When you’re in the fourth or fifth chapter of your career, it’s important to make sure you’re going somewhere for all the right reasons. I wanted to go to an organization that is making a difference from both a business standpoint and, more importantly, from a social standpoint. With initiatives such as 1-1-1, I really like what Salesforce stands for AND it’s one of the most admired companies in the world to work for."

Congrats, Tiffani. And thanks for the briefings over the years.

Joe Panettieri

Joe Panettieri is co-founder & editorial director of MSSP Alert and ChannelE2E, the two leading news & analysis sites for managed service providers in the cybersecurity market.